Brainwashing and propaganda are as old as human vulnerabilities and gullibility.
I am extremely happy to see this video as I have always been against overvaluing any person or product without much of utility, ability, proportionate trade off , much of aesthetic value, but has somehow intruded into the scheme of human activities because of its ornamentation value without much of intrinsic value [after all a carbon crystal structure]
This is the case with many human belief systems. The vulnerability and gullibility of human beings have been effectively exploited through many brainwashing techniques and propaganda mechanisms.
In some cases these techniques entangle the victims into obsession and addiction appealing to some or all of the sensory organs giving sometimes some monetary physical pleasure [ at least that is justifiable for what it is worth] but then there are obsessions which are promoted at very high cost just for a belief that it is a sic status symbol. It is high time the much precious time, energy and wealth are not wasted on these trivialities hoisted on crowns and infused with an artificial aura of greatness.
The well nuanced narratives are further spiced by appealing, titillating and tempting presentations and endorsed by personalities who are beautiful, rich, successful, powerful and popular.
This is a well designed and developed subject called psychopolitics, by no means confined to politics but it spills into all domains, it has existed much before politics as a recognized subject emerged.
In fact every human activity that embarked on the mission of gathering together multitude of individuals under a specific classification or category through labels, brands, appealing slogans , symbols, heroic deeds , inducing with reward and punishment etc have been mastering this subject of creating mass opinion molding activities through various means. Politics, commerce and media have made this into a full-fledged business and industry.
What is Psychopolitics?
I keep repeating the word ‘ the next’ just to reiterate and maintain scrupulously the order and sequence.
Psychopolitics is the art and science of asserting and maintaining
dominion over the thoughts and loyalties of individuals, officers,
and masses and the effecting of the conquest of all others through "mental/psychological healing."
The subject of Psychopolitics breaks down into several categories, each a natural and logical progression from the last. Its first subject is the constitution and anatomy of man, himself, as a political organism.
The next is an examination of man as an economic organism, as this might be controlled by his desires.
The next is classification of State goals or religious goals for the individual and masses.
The next is an examination of loyalties.
The next is the general subject of obedience.
The next is the anatomy of the stimulus-response mechanisms of man.
The next is the subject of shock and endurance.
The next is categories of experience.
The next is the catalyzing and aligning of experience.
The next is the use of derogatory labels, pressures, collective boycotting, and tortures, terrorism either promoted through religious or political or economic identity or ideology and so on.
All in very simple terms manifestations of intolerance whatever be the name we may give to them.
The next is the use of implantation.
The next is the general application of Psychopolitics by spreading its octopusian tentacles
The next is the organization and use of counter-Psychopolitics.
The next is the use of Psychopolitics in the conquest of unwilling and non co- operating inferior folks.
The next is psychopolitical organizations everywhere with some willing local participants who are capable of operating with hidden agenda.
The next is the creation of slave philosophy in a hostile territories making you slaves not necessarily always physically but economically, psychologically and socially.
The next is countering anti-psychopolitical activities and the final one, the destiny of psychopolitical rule in a so-called scientific age.
To this might be added many subcategories, such as the nullification of individual rights and many other better options etc
The Psychopolitics is more effective particularly when used in a nation decayed by pseudo-intellectualism in academics, national betrayal in politics, and corruption in economic activities, cultural degradation in social life etc and in this environment exploitation of the masses by using psycho political actions is very easy and effective.
It starts as brainwashing and ends up subverting a whole lot of people.
Main Stream Media [MSM] plays a huge role here.
Peter Sedgwick's Psychopolitics explains in detail the process.
I shared this link two days back as to why narratives and stories are important
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